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Product Research for Dummies

noun


What does Product Research really mean?

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Product research refers to the process of gathering information and analyzing data about a particular product. It involves studying various aspects of the product, such as its features, benefits, target market, competitors, and customer preferences. Think of it as investigating and exploring a product to understand how it works, who would use it, and what people think about it.

Imagine you're a detective solving a case. You gather clues, interview witnesses, and examine evidence to uncover the truth. Product research is similar to this, but instead of solving a crime, you are trying to discover all there is to know about a product. You become a researcher, asking questions, collecting information, and finding answers. Just like a detective, you need to be curious, observant, and persistent in your search.

Let's break it down further. If you were to research a toy car, for example, you would start by looking at its physical attributes such as its color, size, and shape. You would also examine its features, like whether it has working wheels, lights, or sound effects. In addition to that, you would explore who might enjoy playing with it and what kind of experiences children have while using it.

But that's not all! Product research also involves investigating the market and competition. You would analyze similar toy cars available in the market, looking at their prices, quality, and popularity. By doing this, you can pinpoint what makes the toy car you're researching unique and what sets it apart from others.

Furthermore, it's crucial to understand the opinions and preferences of potential customers. You might ask kids what they like about the toy car, what they don't like, and what improvements they would suggest. Additionally, you could survey parents to learn about their purchasing decisions, such as what factors influence them and what price they are willing to pay.

So, product research involves considering every angle of a product. It means examining its features, exploring its market, understanding its competition, and listening to its potential customers. By conducting thorough product research, you gain valuable insights that can help make improvements, create marketing strategies, and ensure the product meets the needs and desires of its target audience.


Revised and Fact checked by Isabella Thomas on 2023-10-28 16:51:14

Product Research In a sentece

Learn how to use Product Research inside a sentece

  • When you are in a store and you want to find out which toy is the best for your sister, you can do product research by looking at the different toys, checking the prices, and asking other people for their opinions.
  • Before buying a new phone, you can do product research by reading reviews online, comparing the features, and asking your friends about their experiences with different phone brands.
  • If you are planning to buy a new laptop for school, you can do product research by visiting different websites, comparing the prices and specifications of different laptops, and reading customer reviews to make an informed decision.
  • When you are trying to find the best shampoo for your mom's hair, you can do product research by looking at the labels, reading online reviews, and asking hairstylists for their recommendations.
  • If you are thinking of buying a new bicycle, you can do product research by visiting bike shops, test-riding different bicycles, comparing the prices, and reading about their features to find the one that suits you best.

Product Research Hypernyms

Words that are more generic than the original word.